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Shanghai Tourism Festival (STF) is a large-scale tourism celebrating event. It is held for more than twenty years since 1990. Now it has become a major festival for Shanghai local residence and become the most important event of Shanghai. We sincerely invite friends from all over the world to arrive in Shanghai on autumn, thus we can share the happiness and joyfulness together. The 26th STF is going to be hold during Sept.11 – 15, 2015. We welcome all kinds of performance ensembles from all over the world to participate in it.The Opening parade is one of the traditional programs on this occasion. Many art ensembles from all over the world will be invited to join the gala.
During the 2012-2014 Shanghai Tourism Festival, around 9 million citizens, domestic overseas tourists participated in the different activities ofeach edition. In the evening of the Opening, the leaders from different provinces of the state, and officers from different foreign consulates in Shanghai were present at the ceremony. Participants from countries like The Britain, Greece, Spain, USA, Mexico, Bulgaria, Poland, Brazil, Lithuania, Bahamas, Finland, Korea, India, Switzerland, Italy, Russia, Ukraine, Slovakia, Australia, Indonesia, Slovakia, New Zealand, Indonesia, Brunei Thailand and regions of Chinese Hong Kong, Macao and Taiwan participated in the opening parade. The event has left a brilliant and happy memory on domestic and foreign tourists and Shanghai public.
We sincerely invite your ensemble to participate in the Grand parade of 2015 Shanghai Tourism Festival Opening Ceremony. This public affair is non-profit and participating groups are not getting any stipend. Accommodations including hotels, meals, and local transportation expenses will be provided by our Committee while the international travelling expenses will be taken care of by your group.
Sept.12 - Opening Ceremony of 26th Shanghai Tourism Festival at 19:30;
Sept.13 - Public show, visiting;
Sept.14 - Public show, visiting;
Sept.15 - Public show, visiting; Departure.
Conditions:
The organizing Committee will only cover the performers' expenditure during the period of STF:
City bus (Such as the routes of airport-hotel-airport, hotel-performance venue-hotel) to the days of Sept 11, 12, 13, 14, 15;
Accommodations to the night of Sept 11, 12, 13, 14;
Daily Meals to the day of Sept 11, 12, 13, 14, 15;
Tourist Accident Insurance in Shanghai;
A free Visiting in Shanghai
The organizing Committee will NOT undertake:
International transportation;
Visa;
Transportation to/from other city in China;
Performers' expenditure besides the STF;
Expenditure of Non-performers (guests/spectators/etc);
Explanation on Application – Opening Parade of 2015 Shanghai Tourism Festival:
Arrival time: Not later than Sept. 11, 2015;
Time of formal parade: Sept. 12, 2015;
Group size: 30-80 members per group;
Form of Performances: performance during the parade, such as Wind Band, Marching Band, Flag Brandishing, Folk dance and any other style;
Performing: Standing Performance (Performing on main stage which is in front of VIP area); Parade (Performing along the parade road which has 3 or 4 stops for performances);
Route of Parade: Along the Huaihai Road;
Length of parade: about 2.2kms;
Others: Shanghai Tourism Festival Organizing Committee can also provide participants with other performing places in Shanghai for public performances.
The Organizing Committee of festival will check your information, photos and videos. They will issue the Official letter of Invitation if your group is selected. That invitation letter is the final confirmation of acceptance to your group;
How to Apply:
Please contact with us for requiring the Form of Application (e-mail: festinchina@gmail.com);
Please send us the group introduction, Photos and videos of your group;
The Organizing Committee of festival will check your information and then issuing the Official letter of Invitation. That invitation letter is the final confirmation of acceptance to your group;
We will send you the form of Name List for which we can make the hotel booking and purchase the Tourist Accident Insurance after your group is accepted;
General information of performance arrangement: STF includes Rehearsal, Standing performance and Marching Parade in the Opening Ceremony, and Public Performances.
The Rehearsal: Aiming to manage your program, music, costumes etc for the opening ceremony of next day.
The Standing performance: It is the most important show. It is in front of VIP area. Around 2 minutes program for each ensemble. National leaders will present. TV show in live to whole China. Musical accompaniment must be recorded both in CD and USB-stick. This performance must be the best because your performance will be telecasted by TV in live.
The Marching Parade: After the Standing Performance, you will have parade along the road to perform till the end. The distance will be 1-2 km according to the venue of Opening Ceremony.Musical accompaniment must be recorded both in CD and USB-stick. You may compose different music and total length can be over 20-30 minutes. This music will be played in a portable sound system which is following with your parade. USB-Stick is the best way to avoid the influence of bumpiness when system moves on the ground.
The Public Performances(2 or 3 times):The places are arranged in city and county. You will be arranged with other groups from different countries to perform together. Each group can perform 2-3 programs. Your musical accompaniment should be recorded both in CD and USB-stick. You may compose different music together. The total length cannot be more than 20 minutes totally.
The Music Accompaniment: The Standing Performance must use the recorded music accompaniment because of the wild performing area and electric sound system will be provided, if your group needs music instruments to perform. But the Public Performances can use music instrument to play lively. The band (such as Pipe band, Orchestra, Drum & Trumpet Corps, Brass Band etc) won’t have to provide recorded music. The STF Organizing committee will require you to provide the music in MP3 format by the end if July, 2014.
The Music Instruments:We will send you a Form of Declaration of music Instruments. Please fill-in and send it back to me.
Date
Program
Performing Time
Place
Musical Accompaniment
Sept.11
Rehearsal
3 hours
Huaihai Road
CD and USB
or
Live music
Sept.12
Opening Ceremony
Standing Performance
2 minutes
Huaihai Road
(2.2Km)
Marching Parade
45 minutes
(3~4 stops)
Sept.13
Sept.14
Public Performances
20 minutes
To be advise
Let’s meet in 26th Shanghai Tourism Festival, 2015!
Any questions, please feel free to contact with us by festinchina@gmail.com. We are looking forward to hearing from you soon.
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What they will say We create effective brand content. We love the interaction and use new channels to renfoncer brand our customers image. Our vision for the digital strategy and animation content is based on a true editorial publishing logic. Interactive devices: one of our most popular services is to create interaction between a public and a digital interface. We seek to create true user experience (UX services) by choosing the most appropriate recent integrated technologies. We help companies to innovate in creating new services or improving existing services. Our team puts user experience at the heart of architecture. Any problem has its solution through its digital analysis. We support you in your digital marketing actions: in creating email campaigns and analyzing their fallout in the creation of display, embedded video or animations and in the definition and implementation of special skins. We use our know-how to help them in their mobile brand promotion project. Our goal is to fully optimize the user experience on these new devices and create a footprint. We help brands in design, deployment and creation of hearing to maximize the viral nature of the mobile offering.
Gentlemen Marketing Agency
You can find find their video
SEO , SEM promotion of Brands, Social Media, Wechat Marketing Startup based in Shanghai they are well know via online and their blog.
Including the world of Digital China, and its usefulness we have developed expertise in several sectors through different missions we have undertaken. It is important to understand the digital environment in order to act with the most effective levers. Each sector has different uses, and a sectoral strategy is developed by our teams following each request. you can find an introduction on this agency here. They have a section in tourism and travelling Marketing.
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EmporioAsia
Effective immediately, the agency will rebrand as EmporioAsia Leo Burnett with current CEO Vincent Kobler the head of Fame agency. Arc sides operating under the aegis Leo Burnett China Strategic acquisition strengthens immediately the multinational agency production and creative capabilities in the digital domain in strong growth. Specialising in among others, online strategy and creative (websites, rich media, EDM); Search Marketing and Analytics, EmporioAsia was Best recognized previously as China's Interactive Marketing Agency, and as one of the largest specialized marketers Asia Pacific. Clients include Hilton Hotels, China Eastern Airlines, Philips, Shangri-la Hotels, Parrot and ING bank. Founded in 1999, the agency has 35 employees. It is now one of the leading digital agencies in China. China had 150 million Internet users in 2007, and is intended to overtake the United States next year in terms of absolute numbers of people online. Today, online ads capture around 2% of advertising spending in China, compared to 4-5% in the US The growth potential for the medium is clearly huge: While about half of the US population is actively using the Internet today, Only 10-15% of the Chinese population is currently plugged in. source
"The acquisition of EmporioAsia confirms our commitment to strengthening the Publicis Groupe presence in digital and emerging markets. The talent and expertise of EmporioAsia will help us maintain a leading edge in what is widely regarded as one of the most promising advertising markets in the world, " Chairman and CEO of publicis
Press release from Publicis Group
Publicis Groupe Digital Day June 25, 2008 (Paris)
Publicis Groupe is the fourth largest communications group in the world. In In addition, it is ranked as the second largest media counsel and the world buying group, and is a global leader in digital and healthcare communications. With a presence in 104 countries on five continents, The Group employs approximately 44,000 professionals.
The Group offers its local and international clients a complete range of communication services, through three autonomous global advertising networks, Leo Burnett, Publicis, Saatchi & Saatchi and two multi-hub networks, Fallon and 49% -owned subsidiary Bartle Bogle Hegarty; the Media Council and buying, through two worldwide networks, Starcom MediaVest Group and ZenithOptimedia; interactive and digital marketing led by Digitas; Specialized Agencies and Marketing Services offering healthcare communications, corporate and financial communications, sustainability communications, shopper marketing, public relations, CRM and direct marketing, event and sports communication, and multicultural communications.
OgilvyOne China was named Leader in the recently published independent report "The Forrester Wave ™: digital agencies in China - strategy and execution, Q1 2015." The report highlights OgilvyOne specifically for its "high level of competence in all major criteria -. In particular, strategy, measurement and analysis, account management, and emerging media capabilities"
As momentum behind its investigation, Forrester Research, Inc. - a leading global research and consulting - notes that China, at the end of 2014, "would have 670 million Internet users and online penetration would reach 48 percent. " To "reach these consumers online and engage with them, China marketing leadership professionals need more digital marketing support from their agencies."
Forrester evaluated the strengths and weaknesses of eight agencies across 30 criteria grouped into three high-level buckets: the current offer, strategy and market presence.
Ogilvy One
OgilvyOne received the highest ranking in both the strategy and the supply current categories from all suppliers, and was also cited for a "wide range of proprietary frameworks, tools and models for strategy, development and analysis and devotes resources to innovation. It also provides a level of customer integrated services via Neo @ Ogilvy and Social @ Ogilvy higher.
"OgilvyOne was the first digital 4A agency in China, meaning that we have built strong digital campaigns for local and global clients since 1999," says Allen Xu, general manager of OgilvyOne Shanghai. "However, this is a Forrester report particularly timely because companies in China are now getting closer to the next digital level, struggling with data to obtain a better insight and ideas that directly address their marketing problems. "
"I am delighted that Forrester named Ogilvy One Leading Digital Agency in China," says Jacco ter Schegget, President of OgilvyOne China. "As concepts such as total customer value and customer engagement become more important in China, we will continue to invest in our two strategic capabilities and data to conduct the discipline. "
Agencies in this report were selected based on their ability to offer a complete range of digital services (at least seven of the nine services listed), demonstrate an understanding of the Chinese market and excel in both customer retention and acquisition (a customer loyalty rate of over 70 percent for which 20 percent of their customers were newly acquired in 2013).
Although there are signs that China's economic crisis may be slightly amortization of Chinese tourists spend in the region, tourism-related businesses in destinations such as Japan, Thailand and Australia said company still booming.
Hong Kong travel is slowing down
A place where the Chinese tourism is slowed Hong Kong, long a favorite destination of visitors from the mainland, where the tourism China'sjapan suppression of corruption and extravagance were taking a toll even before Beijing devalued its currency in August 11 . Retail sales fell 2.8% in July, the fifth consecutive month of decline, the Hong Kong Retail Management Association said this week. The number of Chinese visitors to Hong Kong fell by nearly 10% in July, faster than the overall decline of 8.4% for the month, compared with growth of 11.2% a year earlier, according to Data from the Tourist Office of Hong Kong published Monday. http://chinese-tourist.blogspot.com/
In 2013, the organization said, Chinese travelers abroad spent a total of $ 129 billion. The main destinations for Chinese travelers last year were Hong Kong, Thailand, Macau, South Korea and Japan, according to a survey by CLSA brokerage. The importance of China in the tourism industry has exploded with the economy: the share of Chinese households with annual disposable income above $ 55,000 has tripled in just five years, according to Euromonitor data provider. This has led to millions of consumers in the Chinese middle class traveling abroad. China was the source of world No.1 cross-border tourists since 2012, according to the World Tourism Organization, which estimates the total number of outbound trips from China increased by 11 million 109 million last year .
Japan Tourism said 576.900 people from mainland China visited Japan
Outgoing growth prospects of China's tourism is robust, thanks to the strength of the yuan against the currency in popular tourist destinations, low fuel prices and increasing air capacity, said CAPA Centre for Aviation in a report last week.
The National Organization of Japan Tourism said 576.900 people from mainland China visited Japan in July, more than double the number of the previous year.
A Chinese 40, from Guizhou Province in China, waiting for a bus recently before a duty-free shop in Akihabara electronics district of Tokyo. Ms. Woo, during his first visit to Japan, she said stored on eye drops and other health care products, adding that she did not care that they had become a bit more expensive since the devaluation of the Chinese currency. A spokesman Kamome Tourism Co., which operates tours in Japan that meet the Chinese and other foreign visitors, said the company had seen a decline in bookings for September, but added that it was unclear whether the economy or seasonal factors were to blame.
The Chinese traveller trust Japanese medicine
"The Chinese people trust Japanese medicine," she said. "We do not trust Chinese medicine." Goldman Sachs analysts calculated that, even though stocks in Shanghai fall another 10%, economic growth in China capita falls 2 points short of the forecasts of the International Monetary Fund percentage and the yuan decline another 5% against the yen The economic benefits of Chinese tourism to Japan only slightly easier. Yuthasak Supasorn, governor of the Tourism Authority of Thailand, said the impact was expected Chinese slowdown to be minimal in the short term, although the China National Day on October 1, which starts twice a year Golden Week Holiday Travel-period, would be a better indicator. Thailand provides a year on year increase of 60% of Chinese arrivals in 2015, when more than 7.5 million visitors are expected for the country and bring about 350 billion baht ($ 9.7 billion) in tourism revenue, an increase 75%. During the first seven months of 2015, the number of Chinese tourists has more than doubled to 4.7 million arrivals, Mr Yuthasak said.
Mr Yuthasak said initial indications showed the number of applications of Thai visa by the Chinese was slightly, but added that the deadly bombing at a shrine in Bangkok last month probably also contributed to the decline. He said he expects the economic woes of China leading Chinese tourists to be more cautious in their spending, adding that the Tourism Authority has been working on a new marketing campaign targeting high-income Chinese travelers who would less price sensitive.
Statistics from the Australian office said Friday that the number of visitors from mainland China jumped 16% to 84,200 in July from the same month a year earlier, which means more Chinese began in Australia any other nationality outside of New Zealanders.
Spending by Chinese tourists to Australia increased by 32% to nearly 7 billion Australian dollars (US $ 4.9 billion) for the year ended June, a separate government report earlier in the week showed, placing the Chinese at the top of the list of line rentals. Spending by Chinese visitors contributed 6% to the economic growth of Australia last year, according to a study from Australia and New Zealand Banking Group.
Some tour operators have already taken the most profitable of the Australian winter season in years. Michael Healy, a sales manager at Quicksilver Cruises, which runs diving and sailing trips in the waters along the Great Barrier Reef, said that the last three months have been the most successful company in more than 'a decade.
"We saw a significant escalation of the household number, but Chinese figures were unprecedented, really," said Healy, who employed several Chinese-speaking diving instructors to help the surge of tourists from China .
Other twitts
Agency advices you how to use Wechat: Wechat Marketing Tips for small medium Companies Wechat with your contac... http://t.co/Txkd8V2e4Y
A special train for Chinese tourists was launched at a mountain resort in Switzerland, following pressure on cultural differences. The move was poorly received in China, with the newspaper Global Times report that "Internet" Chinese have criticized the report, arguing that the increase in the number of Asian tourists would help the Swiss economy. Swiss newspaper Blick reported that some tourists visiting Mount Rigi in the Swiss Alps became furious with Chinese tourists crowding the hallways when taking pictures of the station. There are also reports of rudeness in packed cars, and some even say they have seen tourists spit on the floor. source http://www.independent.co.uk/news/world/europe/swiss-resort-launches-special-train-for-chinese-tourists-due-to-cultural-differences-10478145.html
Peter Pfenniger, head of Rigi Bahnen says the huge influx of visitors from Asia had brought the ailing railway company on the right track, but "their strong presence is a challenge" half .Almost visitors Mont Rigi foreigners are Chinese, following an advertising campaign after management of the mountain has partnered with an organization of the Chinese Mount Emei. To increase tension, special trains were created to tourist groups from Asia. The toilets are now cleaned more regularly, and signs have been put in place, "showing how to use them properly," the paper reports. feinniger also said Chinese tourists will not be prevented from boarding ordinary trains. http://chinese-tourist.blogspot.com/
Wechat with your contacts WeChat on a computer. You do not even need to download or install a program you just need web.wechat.com access on a desktop browser. Then, scan the QR code shown on the website with the application. You do this by pressing the Magic Wand icon in the upper right corner and selecting Scan QR Code. Chat history displayed on your device will not be displayed on the web browser, but opened discussions will be available for quick access. You can also start a new conversation with one of your contacts WeChat.
Content is the key on wechat With WeChat Web WeChat Web also allows you to transfer files under 10 MB from your computer to your device. The large paragraphs of text can also be sent to yourself with this feature. Video sharing WeChat is easy enough, but for some sharing videos Moments reason is not yet available. However, there is something for you to share your downloaded video and send it to Moments. Enter a chat room and click the + sign at the bottom and press the video. Select either take video to record a new video, or Choose Video to pick one that is already on your device. Once the video is uploaded, long press on the video in the chat room and choose Favorite. Now go to the main page and tap the WeChat Navicon and choose favorite messages. In there, press the video you just press the favorite Navicon and choose Send to Moments.
Wechat moment
Fill the form with your message and press Send Share Text only moments WeChat Moments feed works similarly to a Facebook stream where you can like and comment on photos shared by your contacts. You do not want to share photos? Share Text as a status update instead by pressing and holding the camera icon in the top right corner to a text box appears. Likes and comments apply.
Wechat tools
Have fun with the social functions of WeChat WeChat has many fun social features that are not found on most mail apps there. These social features allow you to look and talk to random people who are also using the application.
Localize your business
Look around, you can connect with random people who are physically around you. To use Look Around You need JavaScript locations so the "matchmaking" can begin. You can see the user name, custom status, their avatar or profile photo and distance from you (there is a little off, to be honest). Start a conversation with someone. Note that when you are in the Look Around mode, other users can look as good for you.
Community management
Allow friends easily Make You On WeChat You should not give your personal contact number with people who want to discuss with you on WeChat.
Here are two ways they can connect with you. Use A Unique ID WeChat Use of a WeChat ID as a unique user name which should not be your real name. You can set a time so think about that. Once you've set this up, friends can easily look for you. You can configure under Settings> My Profile There are also QR codes to share with you on your social networking sites. These QR codes are available in a variety of models. Choose one and insert your information card name, then save the photo gallery of your device. Your friends can then add you by scanning this QR code with WeChat. You can find this under Settings> My Name Card QR check this group
